Overview

Xplorient is a startup building an innovative Extended Reality (XR) Marketplace. As we expand our reach and grow our community, we are looking for a proactive Digital Marketing Specialist to join our team. This is a fantastic opportunity to gain experience in digital marketing while contributing to exciting projects.

Job Description Responsibilities:

– Content Creation: Develop engaging content for our blog, social media channels, and newsletters. This includes writing articles, creating graphics, and producing videos.

– Social Media Management: Manage and grow our social media presence across platforms such as LinkedIn, Instagram, TikTok and Facebook. Schedule posts, engage with our audience, and track performance metrics.

–Lead Generation: Devise and implement strategies to generate and manage and nurture leads via our CRM.

– Email Marketing: Assist in creating, scheduling, and analysing email campaigns. Help grow our email subscriber list and improve engagement rates.

– SEO Optimisation: Conduct keyword research, optimise web content for search engines, and track SEO performance.

– Market Research: Analyse market trends, competitor strategies, and user preferences to inform marketing strategies.

– Analytics and Reporting: Monitor and report on digital marketing metrics, providing insights and recommendations for improvement.

– Campaign Management: Support the planning and execution of digital marketing campaigns, including advertising and influencer and partner collaborations.

– Community Engagement: Engage with our user community, respond to inquiries, and foster positive relationships with our audience.

– Skills: 

• Strong written and verbal communication skills.
• Basic understanding of digital marketing principles.
• Proficiency in social media platforms and tools.
• Familiarity with content management systems (e.g., WordPress) and email marketing software (e.g., Mailchimp).
• Basic knowledge of SEO and web analytics tools (e.g., Google Analytics).
• Creative mindset and can use design tools (e.g. Canva).

– Experience:

• Previous experience in digital marketing or related internships.

– Attributes:

• Self-motivated with the ability to work independently and as part of a team.
• Detail-oriented with strong organisational skills.
• Eagerness to learn and adapt in a fast-paced startup environment.
• Interest in XR technology and the future of work.

What We Offer

– Experience with real-world digital marketing projects.

– Mentorship and guidance.

– Flexible working hours and remote work environment.

– Opportunity to be part of an innovative startup.

– Potential for future employment based on performance and company growth.

How to Apply

If you are interested in applying for the Digital Marketing role, please submit your CV and express why you are interested in the position and provide examples of previous digital marketing work in the Cover Letter section.